Posts by SeemsImportant
We’re Connected But Not Connecting
The older I get the more important friendship feels and the less attended to it becomes. It got me wondering: what is friendship? Is knowing how you like your coffee, friendship? Is it picking you up from the airport? What about remembering your mom’s name? Or inviting you to happy hour after work? I have a…
Read MoreBe Wary of Anyone Selling You Certainty
About a decade ago I went down the rabbit hole of learning about food. I started with the woo-woo stuff (Kris Carr’s book isn’t bad), did a stint with the conspiracy theorists (Forks Over Knives, Anything about gluten and your brain), and then graduated to the promised land of Michael Pollan. If you haven’t read The Omnivore’s…
Read MoreIt’s ok not to know something
Trust in institutions is at an all-time low, with, I think, good reason. However, it appears we’ve overcorrected because now we claim to, “do our own research,” and cite, “this person I follow on TikTok,” Reddit threads, and Instagram memes. Listen. I love the democratization of information, but our absolute trust in non-peer-reviewed assertions that…
Read MoreWrite As You Speak
When I first started Writing Professionally (that is to say: being published for free), I worked for a local magazine called INSite Atlanta where I took whatever job they gave me. I wrote the “Hot or Not” column for a while and then graduated to celebrity interviews which was cool because I got to attend…
Read MoreSick Burn, Thoreau
The mass of men lead lives of quiet desperation. That’s the quote from Walden. The one everyone and their mom cites as their motivation for quitting their job or leaving their spouse or starting a side hustle and becoming a nomad! Take life by the horns! LIVE! Do not become one of them. Living the unexamined life,…
Read MoreWhy People Who Go To Therapy Become Better Copywriters
During the previous run of The Copy Workshop, I thought a live fireside chat with a professional copywriter would help invigorate the classroom, so I invited my friend, Carolynn, to speak to students. And while traditional speakers give tips, tricks, frameworks, and takeaways – Carolynn gave us the opening scene of The Godfather. [To find out…
Read MoreA Grammar Crisis
A friend pulled me into a marital dispute which is a precarious place to be and in ordinary circumstances I recommend avoiding this at all costs, but this dispute was a grammar one and so I had no choice. I had to weigh in. The dispute was over whether or not it was kosher to begin a…
Read MoreGoing On a Newsletter Sabbatical
Over the last 5 years, few things have brought me more joy than these Thursdays with you. Our debates about what is or isn’t true, the safe container to think in public, the testing of ideas. I love being in the public sphere and you have given me the space to do what I love:…
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