Are You Ready To Trust Your Instincts When It Comes To Your Writing?

Finally, feel like you know what you're doing

Improve your writing, become more prolific, and start getting RESULTS from your writing

What It Is:

Five weeks
Five people
Six live sessions (4 Lessons, 2 Hot Seats)
Three rounds of edits from me on your work
Suprise guest teacher whose name might rhyme with Shmilery Shwiess
TONS of new bonus content (details below)

Benefits For You:

Feel like you know WTF you’re doing finally
Increase your open rates and CTR
Get responses from your readers
Confidence that you’re a better writer now than when you started
New eyes that can tell the difference between shit writing and excellent writing

"I get my ass in the chair every day, so it's a practice now. I finally have a plan to create content on a personal brand platform. That had me stuck for a year."

- Jocelyn Ring, Founder, The Ring Effect

"In one hour you helped me clarify so much about my own writing generally and with copy— so psyched I'm taking this class! It’s everything I vaguely knew I needed but didn’t know how to do"

- Allison Harbin, Author of Post-PhD The Blog

"I learned more by going through the critique and help on my landing page text than I have in most any other online course/workshop I've participated in."

- Michael Donaldson, Founder, 8D Sync

"This course will show you how to communicate more effectively. Take this course for no other reason than this: You'll learn what writers are supposed to do for your marketing."

- Gustavo Serafini, Owner Pure Audio Video, Workshop Graduate

"If you’ve been writing for a while, this is the workshop that you need to reach the next level. You don’t need lessons on grammar or sentence structure. You need to learn about finding your voice and the science behind engaging your reader."

- Robert Zeitlin, PhD

What We Will Cover:

Finding Your Voice: How To Write Authentically In A Way That Sounds Like You
Media: How To Get It - Learn the Mechanics of a Guest Post Pitch
How Copy Is Different From Regular Writing
The Difference Between Writing Emails, Articles, Blogs, and Social Media
The Road to Hell Is Paved With Adverbs And Other Important Rules You’re English Teacher Will Be Mad About
Paragraphs, Spacing, and Bold: Stuff You Never Thought Mattered
Benchmarks and Metrics: How To Know If Your Writing Is “Working”
The Biggest Mistake You Can Make as a Writer
Subject Lines and Headlines: How To Get People to Open Your Emails And Click On Your Articles
How To Weave a CTA Seamlessly into your work
Mental Stuff: Why Is This So Hard
Frequency and Length: The Two Most Common Questions That Don’t Matter AT ALL

And the bonus content...

An Exclusive Guide on How to Pitch Media (Created by a former editor at Elite Daily For Me Personally)
How To Write Cold Emails That Get Responses
The Exact Emails I've Personally Used to Pitch Editors, Get Booked On Podcasts, and Promote My Work
The "Cheat Sheet" to Scoring Winning Testimonials: The 6 Questions That Will Get You Exactly What You Need

**What We Will Not Cover:**

SEO Writing
Building and Growing Your Email List
Finance and Accounting
Facebook Ads
How To Get Paid For Content
Paid vs Organic Traffic or Anything To Do With Getting Traffic
Gluten-Free Cooking

ALL THE COOL KIDS ARE DOING IT: APPLY TODAY

This is for people who meet any ONE of the following criteria:

Want to improve your writing skills for your service-based business or thought leadership
Have an existing email list (size doesn't matter) and want to improve their email newsletter or marketing
Are cold emailing prospects and would like to improve their effectiveness - send better, more effective cold emails
Have a lot of ideas, drafts, and half-thoughts that you want to make into blog posts or content
Work in an organization where you're responsible for communication and you need to start getting results

CLICK HERE TO APPLY

Will I become a better gluten-free chef by working with you?

Sadly, no. See above “what we will not cover”

What Time Zone will this be in?

EST, so we’ll be having our Zoom sessions at 3PM EST. They will be recorded so if you need to miss any, you’ll still get access to the content.

When will this start?

TBD August 2019.

Is there a Money-Back Guarantee?

We expect our participants to do the work, come prepared, and implement what they're taught. We cannot make you do it, but we can make our MBG contingent upon it. If you find within the first 2 weeks that this is not for you, then email hello@thatseemsimportant.com with your completed assignments and a detailed account of your grievance and we will refund your investment. We want people here who want to be here. And we hope that's you. In the event that it isn't, we understand and wish you the best.

Is this a writing group?

You can make it one! I encourage you to meet the other group members and help each other out.

How much homework will there be?

About 1-2 hours a week. But it will be fun. I PROMISE. Well, it'll be useful. Most of it will pertain to the work you're already doing, which is why I recommend coming with existing content you're trying to make better and more effective. But it's up to you.

How involved will you be?

Very. I’ll be reviewing 1-2 pieces of each person’s work and offering up to 3 rounds of revisions. You’ll have access to me during each of our Zoom calls (with time for Q&A).

Is this personalized?

Yup! That’s why we’re keeping it small. Some of you might need help with headlines, while others need help nailing your voice. The more I know about you, the better I can tailor your homework.

Will I be able to say, "I studied under Margo Aaron?"

Obviously.

How much is this workshop?

$3,500

Do you offer a payment plan?

Yes'm, 4-payments of $925